When trying to make your name in the eCommerce market, we all know the challenges of getting your product to stand out. Flashy photos and stylized shoots seem to be what every one is trying to push. But did you know that there are new rules and regulations that you need to follow when it comes to product photography?

 

Amazon and other flash sale sites have updated their furniture guidelines to specify specific, clear, informational shots of each product are needed first and foremost- no more flashy images and text bubbles as the first thing customers see! But with these guidelines how are you supposed to make your products stand out? The answer is simple: detail shots. After you meet the requirements for the informational shots, Amazon and other sites want you to show your customers the selling points and features of your specific product.

 

The new regulations specify that they want environment photos, in use shots, and finally a detail shot to showcase textures and unique designs that set your products apart. This is where your Vendor really comes in to play. Here at PENCIL ONE we know how to cater every shoot to first meet the informational shots Amazon requires, and then to bring in our creative sets and bring your products to life. We know that it is your textures and details that bring your customers back.

 

It is through clear, informational, and relatable photos that you draw your customers attention, and it is through the details that your customers know exactly what they are buying. Choosing PENCIL ONE Product Photography helps you ensure that all of your products are photographed with the same clarity and efficiency to unify your eCommerce signature and ensure that your name stays at the forefront of the market.

 

Contact us today about a free test shot and see what we can offer you.

 

In eCommerce, we are all connected through flash sale sites such as Amazon and Ebay. When your customers are browsing through thousands of options online, you want your products to stand out. If you are already a member of a flash sale sight, you know how much competition there is!

 

Amazon just updated their furniture guidelines to include 4 specific, clear, informational shots of each product. The eCommerce platform is evolving at a steady pace, and our customers expect the best from each and every seller. You may be thinking, How do I stay ahead of the game? Excellent Product Photography.  You will need your items to be presented in the best light, so that customers click on YOUR products.

 

Sellers who have good product photos see a significant increase in clicks online. Sellers who chose PENCIL ONE product photography to upgrade their current photos saw a click rate improvement of 61%, and an immediate sales increase. The customer will trust a well photographed product. You will also reduce return rates thanks to our spot-on color matching. You need flawless white background shots, but sometimes you want to showcase items creatively too. PENCIL ONE offers a wide variety of shooting options to accommodate all your eCommerce and print needs.

 

When you earn a buyer’s trust with your professional image, the effects are invaluable. Not only will your products look better, you will look better as a brand, Amazon will look better for supporting your products. Amazon continues to update their photography standards so that they can look more professional, and in turn so will your business. Make sure you stay at the top of the market with PENCIL ONE Product Photography.

 

Contact us about a free test shot today and see what we can offer you.