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Tong Jiao
Monday, 24 January 2022 / Published in Blog

Does Your Business Need White Background Photography?

Whether you’re building a new eCommerce website or looking for new ways to increase your social presence in the online world, every product photography white background image that you provide your customers makes an enormous difference. In fact, when selling products online, this significant difference could make or break your business.

Product photos are the first line of contact between sellers and customers when browsing your website, which is why it’s vital that you hire product photography services you can trust.

In this article, we’ll take a look at some of the reasons why your business needs product photography and the difference it can make for your organization.

5 Advantages of White Background Photography

Here are some of the great advantages that white background photography provides.

Promotes Consistency

The use of white backdrops across all products ensures consistency, contributing to a unified look and feel across the site. It is critical to ensure that a seller’s brand identity is consistent, and the same is true for photography.

A simple white background encourages a consistent flow of photos on a product page. This will make you appear more professional and increase customer trust when shopping.

Emphasizes the Product

You only have a few seconds to make a good first impression on customers. Allowing your product to fade or blend into the background will quickly lose their attention.

There are no distractions with white backgrounds. You can concentrate on presenting the product and its quality by using details without being diverted by distracting backdrops or focal points.

Saves Money

The use of a white backdrop simplifies the shooting process. The cost of finding locations, hiring a model, a professional photographer, and an art director can easily push a photography budget into the four figures.

All of this is unnecessary with white backgrounds. They necessitate a relatively simple procedure and even less technical knowledge.

Speeds up Editing

Differences in lighting, color, and focus can cause complications when shooting and editing a product in the context of a scene. Editing images of products against a simple backdrop, on the other hand, takes much less time.

Marketplaces Prefer White Backgrounds

Before images can be uploaded to the most popular online marketplaces, they must have a white background. This is one method of ensuring genuine product quality. The photos are regulated in this manner so that the products are showcased naturally and without enhancements.

Start with Our Product Photography Services Today

Customers make assumptions about your company based on what they see and tell their friends and family if it looks like you’re a trustworthy organization. As a result, it’s crucial that your business considers investing in product photography services for your products.

Our number one goal is to provide our customers with high-quality professional product photography services at a price they can afford. Our fully equipped photography studio and skilled specialists are here to assist you in simplifying the process, and all major eCommerce platforms accept our high-quality product imagery.

If you’re looking for a professional product photography company to help you get your business seen, our team is here to assist you. To learn more, contact us at PENCIL ONE today!

Tong Jiao
Tong Jiao

Tong is an expert in creating images that sell and grow businesses. He is an ecommerce product photography expert   in Massachusetts. He absolutely loves doing what he does best- providing businesses with great product photography that converts. We hope this is reflected in what you see throughout our website.

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Tagged under: product photography services, product photography. White background

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