Stay true to your products. When you find your return rates are getting high, take a moment to think about the photos of your products. Are the images exaggerated, boasting more than your product offers? Perhaps they are enhanced to make the colors extra-vibrant and the edges photoshopped to the smoothest possible shape. A photo that is true to the product is one that will keep your return rates low. You’ll find that those bright, over exaggerated photos may seem to draw the eye more, but they won’t keep your customers coming back to you. With a clear and truthful image, you’ll find return customers increasing and returned products decreasing.
Tong is an expert in creating images that sell and grow businesses. He is an ecommerce product photography expert in Massachusetts. He absolutely loves doing what he does best- providing businesses with great product photography that converts. We hope this is reflected in what you see throughout our website.