When trying to make your name in the eCommerce market, we all know the challenges of getting your product to stand out. Flashy photos and stylized shoots seem to be what every one is trying to push. But did you know that there are new rules and regulations that you need to follow when it comes to product photography?
Amazon and other flash sale sites have updated their furniture guidelines to specify specific, clear, informational shots of each product are needed first and foremost- no more flashy images and text bubbles as the first thing customers see! But with these guidelines how are you supposed to make your products stand out? The answer is simple: detail shots. After you meet the requirements for the informational shots, Amazon and other sites want you to show your customers the selling points and features of your specific product.
The new regulations specify that they want environment photos, in use shots, and finally a detail shot to showcase textures and unique designs that set your products apart. This is where your Vendor really comes in to play. Here at PENCIL ONE we know how to cater every shoot to first meet the informational shots Amazon requires, and then to bring in our creative sets and bring your products to life. We know that it is your textures and details that bring your customers back.
It is through clear, informational, and relatable photos that you draw your customers attention, and it is through the details that your customers know exactly what they are buying. Choosing PENCIL ONE Product Photography helps you ensure that all of your products are photographed with the same clarity and efficiency to unify your eCommerce signature and ensure that your name stays at the forefront of the market.
Contact us today about a free test shot and see what we can offer you.
Tong is an expert in creating images that sell and grow businesses. He is an ecommerce product photography expert in Massachusetts. He absolutely loves doing what he does best- providing businesses with great product photography that converts. We hope this is reflected in what you see throughout our website.