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PENCIL ONE eCommerce Photography

PENCIL ONE eCommerce Photography

No.1 Product Photography service provider. Make your eCommerce sales easy and fast

781-561-9787
Email: [email protected]

PENCIL ONE
275 Centre st #17, Holbrook, MA 02343

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    • COVID-19 Effects on eCommerce Business
      • How Photo Team is Responding to COVID-19?
      • Food Sellers: Boosting Your Business’ Profits With Online Sales
      • How to Sell Health Care Products During the Pandemic
      • Creating eCommerce Cash Flow During a Crisis
      • How Is COVID-19 Affecting eCommerce
      • Urgently Need Product Photos During the COVID-19? Here is Plan B…
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      • Product Photography – Service Guide
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      • 4 Things You Must Check before choosing Photo Vendor
      • 9 Tips for Choosing Photography Vendor You Deserve
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      • Effective Photography Team Communication Strategies in 2020
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      • Get Inspired to involve Models in your Product Photos
      • Great Tips for Your E-Commerce Photos
      • How to Increase the Quality of Product Photo
      • Present your Product by Different Views
      • 3 Ways to Get Good Quality Product Photos
    • Market Products Online
      • How to Create Engaging Content for Selling on Instagram
      • Product Photography Trends That Will Transform the Industry in 2021
      • Should Wholesalers Provide Product Photos?
      • Holiday-Style Product Photos for Holiday Sales
      • Furniture Guidelines for E-commerce Photography
      • 5 Ways to Market Your Product as Pro
      • Product Photography Strategy Mistakes
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Tong Jiao
Thursday, 24 February 2022 / Published in Blog

How Product Photography Help Brands Stand Out

Among other things, product photography is a core element of an eCommerce business. While having clear and high-quality pictures can be crucial to present your product’s value to the customer or client, product photography also plays another crucial role– it helps you stand out from the crowd.

Here are some ways in which product photography can help brands stand out and increase e-commerce sales in long-term business development.

Avoid Generic Stock Photography

With so many designers and brands relying on generic stock images, we can understand why many people don’t realize the impact of product photography on brand proposition. It indeed costs more than using free stock photos (at least in the beginning), but it’s an investment worth making. After all, hiring a professional photographer doesn’t have to break the bank!

Show Multiple Views

The use of multiple views of a product not only reduces the risk of losing a sale but also increases consumer trust. If you have any doubts as to which photos to use in your product listings, remember that prospective customers are looking for multiple angles to make an informed decision.

Customer Interaction

In an era of social media and easy digital manipulations, product photography has taken on an entirely new significance. The images must be authentic to provide a better picture of customer interaction with a product before making a purchase; compelling and creative images can help to boost customer confidence, increase customer loyalty, and even improve conversion rates.

The best way to do this is to use a mix of photography styles and processes in every image output. This will make your photos look more attractive to a bigger demographic, as customers search for products that appeal to their taste.

Illustrate Product Use

For catalogs, the best images are those that show how your product is used. In a marketing context, this may seem counterintuitive, but it almost always wins over customers. Real-world applications of your products allow them to get a better sense of whether or not they’re the right solution for their needs.

Showing the versatility of your product in multiple situations will also help establish you as an expert in the field, gaining you further credibility and goodwill amongst your customer base. 

Leave It To A Professional!

At Pencil One, we pride ourselves on creating high-quality product photography services so you can stand out as a brand. Let us help you to make your brand look compelling and ready for long-term partnerships with various clients and customers.

Tong Jiao
Tong Jiao

Tong is an expert in creating images that sell and grow businesses. He is an ecommerce product photography expert   in Massachusetts. He absolutely loves doing what he does best- providing businesses with great product photography that converts. We hope this is reflected in what you see throughout our website.

At Pencil Onecreative imagesproduct photography
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Tong Jiao
Monday, 07 February 2022 / Published in Blog

Photography Services Every Small Business Needs

There is a lot of confusion surrounding on-site photography. Too many options, not enough knowledge of what you need. All you want is the best photos to represent your company and its ethos, but how do you know what will work?

Below are some examples of product photography services that every small business needs.

eCommerce White Photography

White background photography is crucial for eCommerce businesses. People like to see what they are buying in a clutter-free environment. This also helps avoid confusion about what is included and not included in the purchase. There are also some unique options for post-processing, so you can customize the look of your final photos.

Model Photography

Model photography is more than just beautiful faces. Top models know how to engage their audience and are always ready to sell whatever product, brand, or advocacy they represent.

While it’s ultimately up to you whether you want your photoshoot to be promotional or purely artistic, it doesn’t hurt to know what a good commercial model brings to the table.

Flat Lay Photography

From fashion to beauty and lifestyle, flat lay photography is the ideal method of creating dynamic, captivating imagery. The reason? It’s enticing and attractive. It attracts our attention and holds it – long enough that prospective buyers take the time to inspect the details and possibly make a purchase.

Single Product Photography

The easiest and most effective way to sell your product to customers is through single product photography. This can be done through the example of showing a product with or without its cover packaging, or just the product itself against a white backdrop. This avoids distracting the consumer from the key product you are trying to sell.

Creative Photography

Creative photography in eCommerce means using every tool at your disposal to draw the customer. Visual aesthetics that evoke emotion and the right mood can help to accomplish this goal.

Features include room settings for your products, models in a lifestyle setting using your products, and creative props to enhance the image and create an overall impression of themes, quality, etc.

Stand Out Today With Pencil One

If you’re looking for a photo studio that is affordable, friendly, and professional, then look no further. At Pencil One, we have experience helping small businesses and entrepreneurs putting their products, services, and ideas in front of their audience.

Photographs are essential to any business plan, and so is the team behind them. Shoot us a message to explore new opportunities for your business ideas.

Tong Jiao
Tong Jiao

Tong is an expert in creating images that sell and grow businesses. He is an ecommerce product photography expert   in Massachusetts. He absolutely loves doing what he does best- providing businesses with great product photography that converts. We hope this is reflected in what you see throughout our website.

At Pencil OneCreative photographyflat lay photographyModel photographyproduct photography servicessingle product photography
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Tong Jiao
Thursday, 03 February 2022 / Published in Blog

Why Product Photography Is Best Left To The Pros

Having clear and professional-looking product photos on your website is a must in today’s fiercely competitive online business environment. But who has the time or the expertise to achieve this?

Although seemingly effortless, product photography services are a highly specialized niche that calls for specific skills and experience. A stable, comfortable studio setup can result in crisp, clean images that connect brands and consumers.

Building Trust

Consumers are more likely to trust your brand if you use high-quality. High-resolution product images are a proven way to build higher levels of customer trust, and professional photography. This gives your brand the edge over competitors who haven’t yet seen the value of high-quality images.

Satisfy Expectations

Customers expect to see many product photos, and they’re not afraid to click away if you don’t catch their eye or meet their expectations. Vivid product photos can help you engage shoppers, communicate your brand and show off your products. Professional photography will satisfy customer expectations and help drive sales.

Interactive Images

Shoppers often want to research products beyond the manufacturer’s specifications, and interactive product images allow them to do just that. The ability to zoom in on fine details and spin around a product to see it from all angles gives customers a “hands-on” experience that improves their understanding and opinion of the product. It also increases the likelihood they will buy the product.

Saves You Time and Money

Hiring a professional studio for product photography can save your business time, money, and resources.

A The work will be completed quickly and with the quality you expect from a professional development team in the business of photography and post-production. Moreover, the studio may have processes in place that make it more efficient than your current workflow. 

Work With Us Today!

At Pencil One, we strive to give you a highly personalized, yet competitive approach to eCommerce product photography services. We are dedicated to knowing how you operate day-to-day to understand what you are looking for in your professional product photography.

We want to get to know you and your company’s brand. Lets us properly capture the essence of what makes your products unique. Contact us today to see what we can collaborate on for your next big project.

Tong Jiao
Tong Jiao

Tong is an expert in creating images that sell and grow businesses. He is an ecommerce product photography expert   in Massachusetts. He absolutely loves doing what he does best- providing businesses with great product photography that converts. We hope this is reflected in what you see throughout our website.

At Pencil Oneproduct photography services

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